Carrera 2.7 Book Update (October 2015)
Rennsport Reunion Recap
As expected, Rennsport Reunion V was a smashing success and enough to fill my dreams with racing Porsches through the end of the year! Thanks again to Thomas Andersen at Andersen Collectibles for hosting me at their Rennsport booth to show a proof copy of the Carrera 2.7 book. It certainly sparked many engaging conversations and was great to finally meet many of you face-to-face instead of only over email.
Paper Manufacturer Delays Printing
Our quality bar is extremely high to ensure owners of the Carrera 2.7 book not only have research and information that cannot be found anywhere else, but also a book that provides an overall aesthetic that is a joy to open and read every time. The production of the special paper size for the book has taken considerably longer than expected and we finally received paper last week. During last week's test printings using the first aluminum printing plates, the printer noticed inconsistent color absorption which didn't meet their quality bar. The paper manufacturer sent out an inspector who deemed the entire production batch of 27 pallets defective, so we are in a holding pattern waiting for approximately 15–20 tons of new paper to be produced and delivered. The massive amount of wasted paper will eventually be recycled. Hundreds of aluminum printing plates are already being produced so the printing presses can be started as soon as paper arrives. Once the pages have all been printed, which takes approximately four to five days of continuously running the machines, they will be be sent off to the specialty book binder for final binding and slipcase production, all done by hand for each book.
Unfortunately, this means we won't be able to start shipping pre-ordered books until sometime later in November. Orders are being sent on a first-come, first-served basis so those who have been waiting the longest will receive their books first. New orders from this point forward will start shipping at the end of November to early December.
Thank you to all who have pre-ordered the Carrera 2.7 book and are patiently waiting for their copy to arrive. The wait will be worth it! I look forward to hearing your comments and feedback.
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Review of the Turbo 3.0 book in Octane magazine's October 2019 issue:
We'll come clean: this book was released last year but our review copy was mislaid during Octane's hastily carried-out office relocation form Bedfordshite to London. It's author, Ryan Snodgrass, very kindly offered to send us another one—and we're so glad he did, because this is a truly exceptional work.
A companion volume to Snodgrass' previous magnum opus, Carrera 2.7, this mammoth 536-page tribute to the Porsche 911 Turbo is printed on creamy archival paper and presented in a stout slipcase. Pay extra for the 300-off Publisher's Edition and you get an even stouter clamshell box that additionally houses convincing reproductions of Porsche ephemera such as press releases and photos, and actual 35mm colour slides, plus a 20-page supplement on how the book was put together.
Is either version worth the money? Emphatically yes, because the level of detail and the production values are stunning. To give just two examples: expert financial book-keepers were hired to check the production data for all 2819 Turbos built; and because no detailed cutaway drawing was ever made of the Turbo, noted cutaway artist Makoto Ouchi was commissioned to draw on. The print specification—which apparently involved '15-micron stochastic hybrid screens' and 'special wide-gamut inks'—will have any bibliophile salivating over their silkscreened linen slipcase.
Every possible aspect of the 1975–77 Turbo is covered in depth: development, build, mechanical, design, one-offs and special editions, racing versions... There's even a spread devoted to specific tyre inflators, jacks and plastic gloves supplied by Porsche for the Turbo's space-save tyre.
As you'll have gathered, we're impressed. It's taken a while for Turbo 3.0 to make it into these pages, but it was well worth the wait.
"Ryan Snodgrass's book on early Porsche Turbos is probably the greatest single model book that I've ever seen in my life. I have not been able to put it down since getting it. It is just full of every bit of geeky goodness about those cars. It is phenomenal."
Of course, when asked at 0:28:07 by Mark Green if manifested into a car, what kind of car would Robb Sass be, his affinity for the Turbo was clear. Sass answered he'd like to be a 1975 or 1976 Turbo Carrera, the first generation Turbo: "I think that they are kind of a little bit edgy. It was the height of the malaise era. A car I really respect as when everything else was slow and crappy, you had this car that would go 0 to 60 in about 5 seconds. Performance on par with a muscle car from ten years before at a time when people were building the Mustang II. If I could aspire to be any car...I'm not a 75-76 Turbo Carrera, but if I could that is probably what it would be as it was so shocking and so surprising and a little bit unpredictable." "Porsche never got the memo that the malaise era was going on."
The Turbo 3.0 book wins first place in the coveted MOTORWORLD BUCHPREIS for the Markenbuch category (best book for a single brand), which honors the best car books of the year. The award ceremony took place on Thursday, May 23, 2019 inside the Arthur Bechtel Classic Motors showroom at the Motorworld Stuttgart V8 Hotel in Böblingen, Germany.
For almost 20 years, noted automotive historian and journalist Jürgen Lewandowski has presided over the Autobuchpreis which honors the best works produced each year on automotive and motorsports topics. For 2018, MOTORWORLD Group became the primary sponsor for the Autobuchpreis, hosting the event and judging team of Jürgen Lewandowksi (chairman of the jury), Andreas Dünkel (Motorworld Group Chairman), Mark N. Backé (Grand Basel Chairman), Vittorio Strosek (Strosek Design), Michael Stoschek (Brose Chairman), Christian Steiger (Classic Cars Editor-in-Chief), Dr. Andreas Kaufmann (Leica Camera Chairman) and Robertino Wild (Capricorn Chairman).