Review of the Turbo 3.0 book in Octane magazine's October 2019 #196 issue:

We'll come clean: this book was released last year but our review copy was mislaid during Octane's hastily carried-out office relocation form Bedfordshite to London. It's author, Ryan Snodgrass, very kindly offered to send us another one—and we're so glad he did, because this is a truly exceptional work.

A companion volume to Snodgrass' previous magnum opus, Carrera 2.7, this mammoth 536-page tribute to the Porsche 911 Turbo is printed on creamy archival paper and presented in a stout slipcase. Pay extra for the 300-off Publisher's Edition and you get an even stouter clamshell box that additionally houses convincing reproductions of Porsche ephemera such as press releases and photos, and actual 35mm colour slides, plus a 20-page supplement on how the book was put together.

Is either version worth the money? Emphatically yes, because the level of detail and the production values are stunning. To give just two examples: expert financial book-keepers were hired to check the production data for all 2819 Turbos built; and because no detailed cutaway drawing was ever made of the Turbo, noted cutaway artist Makoto Ouchi was commissioned to draw on. The print specification—which apparently involved '15-micron stochastic hybrid screens' and 'special wide-gamut inks'—will have any bibliophile salivating over their silkscreened linen slipcase.

Every possible aspect of the 1975–77 Turbo is covered in depth: development, build, mechanical, design, one-offs and special editions, racing versions... There's even a spread devoted to specific tyre inflators, jacks and plastic gloves supplied by Porsche for the Turbo's space-save tyre.

As you'll have gathered, we're impressed. It's taken a while for Turbo 3.0 to make it into these pages, but it was well worth the wait.

—Mark Dixon

Rob Sass , Editor-in-Chief of PCA's Panorama magazine, had this to say (at 0:34:16) when asked during a Cars Yeah interview to pick his favorite automotive book:

"Ryan Snodgrass's book on early Porsche Turbos is probably the greatest single model book that I've ever seen in my life.  I have not been able to put it down since getting it. It is just full of every bit of geeky goodness about those cars. It is phenomenal."

Of course, when asked at 0:28:07 by Mark Greene if manifested into a car, what kind of car would Robb Sass be, his affinity for the Turbo was clear. Sass answered he'd like to be a 1975 or 1976 Turbo Carrera, the first generation Turbo: "I think that they are kind of a little bit edgy. It was the height of the malaise era. A car I really respect as when everything else was slow and crappy, you had this car that would go 0 to 60 in about 5 seconds. Performance on par with a muscle car from ten years before at a time when people were building the Mustang II. If I could aspire to be any car...I'm not a 75-76 Turbo Carrera, but if I could that is probably what it would be as it was so shocking and so surprising and a little bit unpredictable." "Porsche never got the memo that the malaise era was going on."

The Turbo 3.0 book wins first place in the coveted MOTORWORLD BUCHPREIS for the Markenbuch category (best book for a single brand), which honors the best car books of the year. The award ceremony took place on Thursday, May 23, 2019 inside the Arthur Bechtel Classic Motors showroom at the Motorworld Stuttgart V8 Hotel in Böblingen, Germany.

For almost 20 years, noted automotive historian and journalist Jürgen Lewandowski has presided over the Autobuchpreis which honors the best works produced each year on automotive and motorsports topics. For 2018, MOTORWORLD Group became the primary sponsor for the Autobuchpreis, hosting the event and judging team of Jürgen Lewandowksi (chairman of the jury), Andreas Dünkel (Motorworld Group Chairman), Mark N. Backé (Grand Basel Chairman), Vittorio Strosek (Strosek Design), Michael Stoschek (Brose Chairman), Christian Steiger (Classic Cars Editor-in-Chief), Dr. Andreas Kaufmann (Leica Camera Chairman) and Robertino Wild (Capricorn Chairman). 

Platz 1: Parabolica Press — Ryan Snodgrass — Porsche Turbo 3.0

Vor zwei Jahren hat Ryan Snodgrass die ultimative Porsche Carrera 2.7-Bibel geschrieben —und nun hat sich der Software-Ingenieur zwei weitere Jahre gegeben, um das ultimative Buch über den Porsche Turbo 3.0 zu Papier zu bringen. Das Ergebnis ist ein opulenter Band mit 536 Seiten Umfang, der wirklich alles über die Genese und den Bau des ersten Porsche-Straßenfahrzeugs mit Turboaufladung sowie dessen erste Renn-Version des Typ 934 beinhaltet. Es ist nicht nur das Gewicht von 5,8 Kilogramm, das dieses Buch zu einem der Höhepunkte der diesjährigen Automobilbuch-Produktion macht, es ist auch die Tiefe der Recherche und die Bereitstellung auch ausgefallener Dokumente, wie beispielsweise aller Farb-Codes oder der lieferbaren Interieur-Ausstattungen.
Darüber hinaus hat Ryan Snodgrass auch die Geschichte aller One-Off-Modelle, wie sie beispielsweise für Luise Pich oder Conte Rossi (vom Martini-Clan) gebaut wurden, nachgezeichnet. Und dazu — wie bereits angedeutet — die Geschichte des 934, dessen Evolution letztlich zum legendären 935 führen sollte. Kurz gesagt: Ein Opus Magnum, dem kein weiteres Buch über dieses Thema mehr zu folgen braucht — klar ist aber auch, dass ein solches Werk seinen Preis hat: 595 Dollar kostet die auf 300 Exemplare limitierte Edel-Ausgabe im Schuber, der Reprints der Preisliste, Werksfotos und -Dias beigelegt sind. Die auf 2.500 Exemplare limitierte „Normal"-Ausgabe kostet 395 Dollar. Ein grandioses Buch, das wahrscheinlich bald, wenn die Auflagen vergriffen sind, zu deutlich höheren Preisen gehandelt werden wird.

Rough English Translation

Ryan Snodgrass wrote the ultimate Porsche Carrera 2.7 Bible two years ago - and now the software engineer has spent another two years writing the ultimate book on the Porsche Turbo 3.0. The result is an opulent 536-page volume that truly includes everything about the genesis and construction of the first turbocharged Porsche road vehicle and its first race version of the Type 934. It's not just the weight of 5.8 kilograms that makes this book one of the highlights of this year's automobile book production, it's also the depth of research and the provision of even fancy documents, such as all color codes or the deliverable interior features.

In addition, Ryan Snodgrass also retraced the story of all one-off models, such as those built for Luise Piéch or Conte Rossi (by the Martini clan). And to that - as already indicated - the story of the 934, whose evolution ultimately led to the legendary 935. In short: An Opus Magnum, which needs no further book on this subject more to follow - but it is also clear that such a work has its price: $ 595 costs the limited edition of 300 copies noble edition in the slipcase, reprints the price list , Factory photos and slides are attached. The limited to 2,500 copies "Normal" edition costs $ 395. A terrific book, which will probably soon, if the editions are sold out, at significantly higher prices will be traded.

We are honored that the Turbo 3.0 book not only won an IPPY Gold medal at the 2019 Independent Book Publisher Awards, but the overall win within one of eight "Outstanding Books of the Year" categories was special, tying for the Best Book Arts Craftsmanship category. This award is extra meaningful as all books published by independent publishers around the world were eligible, not just within the narrow field of automotive books. Tough competition for sure!

The IPPY “rewards those who exhibit the courage, innovation, and creativity to bring about change in the world of publishing,” with the judging criteria “based on quality of content, originality, design, and production with an emphasis on innovation and social relevance.” The eight overall Outstanding Books of the Year categories choose books from "regular entries for being the most heartfelt, unique, outspoken and/or experimental."

Many thanks to all the contributors to the success of the Turbo 3.0 book: art director Richard Baron; cover artist Guy Allen; cutaway illustrator Makoto Ouchi; photographers Claus Bachl, Michael Furman, and Randy Wells; editors Jonathan Stein and Mary Snodgrass; designer of our first book style Christoph Mäder; prepress support from iocolor with Stephanie Lock, John Bailey, and Gary Hawkey; and the printer Artron Art Group.

Published by Parabolica Press, Turbo 3.0 was officially available for purchase in October 2018. The 23rd Annual IPPY Awards ceremony will be held in New York City on May 28, 2019.

Porsche enthusiast site Elferspot is offering a RARE opportunity to win a copy of the epic Turbo 3.0 book until May 15, 2019. Not only that, they created a quick video to showcase the book for those who have never seen it in person. See more details about the contest on the Elferspot website.

Review of the Turbo 3.0 book in Porsche Fahrer's February 2019 issue: 

Manchmal, wenn Geld und Zeit keine Rolle spielen, entsteht große Kunst, ohne dass die Limitierungen des wirklichen Lebens ihr Schranken auferlegen. Und mit viel Glück wird ein Buch wie Ryan Snodgrass’ Magnum Opus zum Thema 911 Turbo daraus.

Die Masse von 1500 Bildern und Informationen auf 536 Seiten hat das Zeug, den Betrachter/Leser zu erschlagen: Wo beginnen, wenn schon das Kapitel „Accessoires“, angefangen beim korrekten Bordwerkzeug bis hin zum passenden 911-Koffer-satz der Firma Volz, 18 Seiten umfasst? Wohlgemerkt, es geht nur um den Dreiliter-Urturbo der Modelljah- re 1975 bis 1977! Natürlich ist es spannend, die Entwicklung des 911 Turbo nachzuvollziehen, aber richtig aufregend wird es, wenn Text und Bilder tief und detailreich bis hin zum Aufnäher der Sicherheitsgurte in Technik, Ausstattung und Produktion eintauchen. Snodgrass hat sich die Mühe gemacht, auch Sonderanfertigungen und Spezialmodelle zu zeigen, die Spuren im Rennsport nachzuzeichnen und zu guter Letzt JEDEN gebauten 911 Turbo 3.0 mit Farbe, Innenausstattung, Reifentyp bei Auslieferung, Extras etc. aufzulisten. Wenn das Geld also nicht für einen Urturbo reicht, sind 395 Dollar für die Standardausgabe dieses Standardwerks perfekt angelegtes Geld. Ein besseres Buch zum Thema wird es auf absehbare Zeit nicht geben. Fünf Sterne!

Rough English translation:

Sometimes, when money and time are irrelevant, great art emerges without the limitations of real life putting a stop to it. And with luck, a book like Ryan Snodgrass' Magnum Opus on the subject 911 Turbo comes alive.

The massive 1,500 images and 536 pages of information has what it takes to slay the viewer / reader: Where to start, the chapter "Accessories" is 18 pages, starting with the correct tool kit to the matching 911-suitcase set Volz? Mind you, it is only about the three-liter Urturbo the model year 1975 to 1977! Of course, it is exciting to understand the development of the 911 Turbo, but it gets really exciting when text and images immersed deep and detailed to the patch of the seat belts in technology, equipment and production. Snodgrass has taken the trouble to show custom and special models, trace the traces in racing, and last but not least, listing ALL 911 Turbo 3.0 built with color, interior trim, tire type at delivery, extras, etc.  So if the money is not enough for a primal turbo, $395 for the standard edition of this standard work is perfectly invested money. There will not be a better book on the topic for the foreseeable future. Five stars!

We are thrilled that Ryan Snodgrass' Turbo 3.0 book has just been nominated as a finalist in the Book category for Motoring Press Guild's 2018 MPG Excellence in Automotive Journalism Awards. In MPG's own words, the "annual celebration of excellence is intended to inspire automotive journalists, both present and future, to produce work of the highest professional caliber in specific categories."

It's an honor to just be nominated for such a prestigious award in the world of automotive journalism. Congratulations to the other finalists in the Book category:

• Hurley: From the Beginning by Sean Cridland
• Twice Around the Clock – The Yanks at Le Mans Vol. I-III by Tim Considine

Hurley is an absolutely fantastic read on one of America's greatest racing drivers, written directly in partnership with Mr. Haywood himself. I haven't seen Twice Around the Clock yet, but I've pre-ordered a copy as it looks like it will provide great insight into the history of American drivers at Le Mans.

Interestingly, MPG finalist nominations run deep with those involved in the Turbo 3.0 project. Richard Baron, the Designer/Art Director for the Turbo 3.0 book, also worked on the MPG nominated Hurley book. And Randy Wells—a 2018 MPG finalist in the Featured Video category for his film ICARUS—photographed many shots that appeared in the Turbo 3.0 book.

The winners in each category will be announced during the awards dinner on February 24th at the Petersen Automotive Museum in Los Angeles. Good luck to all.