Printing has Finished
With a new batch of paper delivered, the presses could finally start rolling last week. As of this week, all pages of the Carrera 2.7 book have now been printed and are enroute to the book binder for cutting, assembling, stitching, and preparation for binding. Next week, the individual sections of the book will be bound together into a book with the linen cover. Slipcase production and hot foiling of various exterior design elements will begin shortly thereafter with only a few steps after that before we can start preparing to ship out books.
First Wave Shipping Plan
Our first batch of books destined to those who placed pre-orders will ship directly to customers in Europe and the rest-of-the-world (excluding North America) in just a few weeks from now. We have begun charging credit cards in preparation for shipping and working to resolve any failed transactions. If your credit card has been declined, please fix as-soon-as-possible so your order is not delayed.
Shipments of pre-orders in North America will be happen several weeks after European deliveries as the books must travel across the Atlantic and go through customs before they can be distributed here.
Don't Delay Your Order!
For those who have been waiting until the book is actually available before purchasing, don't delay too long if you want your books in the first wave of shipments. We have had significant demand for the book already and will still be accepting pre-orders through next week, but at some point after that new orders will go into the second wave of shipments. This second batch of shipments will begin a month or so later with books likely arriving after Christmas.
Rennsport Reunion Recap
As expected, Rennsport Reunion V was a smashing success and enough to fill my dreams with racing Porsches through the end of the year! Thanks again to Thomas Andersen at Andersen Collectibles for hosting me at their Rennsport booth to show a proof copy of the Carrera 2.7 book. It certainly sparked many engaging conversations and was great to finally meet many of you face-to-face instead of only over email.
Paper Manufacturer Delays Printing
Our quality bar is extremely high to ensure owners of the Carrera 2.7 book not only have research and information that cannot be found anywhere else, but also a book that provides an overall aesthetic that is a joy to open and read every time. The production of the special paper size for the book has taken considerably longer than expected and we finally received paper last week. During last week's test printings using the first aluminum printing plates, the printer noticed inconsistent color absorption which didn't meet their quality bar. The paper manufacturer sent out an inspector who deemed the entire production batch of 27 pallets defective, so we are in a holding pattern waiting for approximately 15–20 tons of new paper to be produced and delivered. The massive amount of wasted paper will eventually be recycled. Hundreds of aluminum printing plates are already being produced so the printing presses can be started as soon as paper arrives. Once the pages have all been printed, which takes approximately four to five days of continuously running the machines, they will be be sent off to the specialty book binder for final binding and slipcase production, all done by hand for each book.
Unfortunately, this means we won't be able to start shipping pre-ordered books until sometime later in November. Orders are being sent on a first-come, first-served basis so those who have been waiting the longest will receive their books first. New orders from this point forward will start shipping at the end of November to early December.
Thank you to all who have pre-ordered the Carrera 2.7 book and are patiently waiting for their copy to arrive. The wait will be worth it! I look forward to hearing your comments and feedback.
The majority of the book has been edited at this point by an automotive editor as well as copyeditors, and most sections have undergone a deeper technical review by really knowledgable Porsche enthusiasts. That said, even the final copy is a moving target as almost weekly some new nuance is discovered that requires re-researching details to ensure the book is as accurate as possible. As with all books, articles, etc. there will be mistakes, but hopefully they will be few and far between.
Approximately 300 pages have been laid out at this point and seeing the results are quite motivating. This was no small task, but I think it is important to produce a book that people love to spend time with, rather than just partially reading once. At the end of October the first round of studio shoots were completed in North America, with a second studio shoot that should occur by the end of January. This was an extremely rewarding step forward, particularly as the photos were integrated into the existing book layout. Each new photo brings the book to life and I hope readers enjoy the depth and diversity of photos as much as I have.
The book will be approximately 375 pages, filled with high quality images, detail shots, period photos and significant exploration into all aspects of the mid-1970s Carrera model. Even the most astute Porsche enthusiast should learn some new things and owners of other period Porsche, such as the 3.0-liter 930 Turbo, will find it to include a wealth of information not found anywhere else.
Thanks again to all the contributors who have given feedback, suggestions, photo contributions and, most of all, have been patient with the project. Happy Holidays!
The Carrera 2.7 book has been meticulously researched using the Porsche factory archives, private collections, period documentation, and intensive study. It will cover everything an owner, restorer, historian, or enthusiast would want to know about this intriguing 911 variant. Content includes comprehensive discussion of original options, detailed photos, insights into factory production, competition history, and material never before published. Although primarily focused on the MFI based Carrera, this book will also be valuable to enthusiasts of any Porsche 911 built in the mid-1970s.
A limited edition of numbered hardcover copies will be produced in English with five-color printing on quality paper. The Carrera 2.7 book is expected to be available in 2014. Pricing is TBD.
Interested in contributing? We are looking for photos and other material to include in the book.